Bitter cranberry juice; creamy malt/wheat base; tart lemon.
Who remembers the polar bear that used to advertise Cresta soft drinks in the 1970s with a yell of 'It's frothy, man!'? This has a similar creamy consistency, but is not - quite - as sweet. the cranberry fruitiness is very loud but the balance is just about rescued by a bold tartness.
Fruity and bittersweet, gradually becoming pleasantly tart.
Cranberry works better than many fruits when added to beer, because it is naturally bitter.